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1994-05-02
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<text>
<title>
Imitation and the New Industrialists
</title>
<article>
<hdr>
Foreign Service Journal, November 1991
Imitation and the New Industrialists: Why some countries don't
buy intellectual property rights
</hdr>
<body>
<p>By Robert E. Evenson. Mr. Evenson is professor of economics at
Yale University.
</p>
<p> During the 1980s, the United States repeatedly charged that
a group of developing countries were stealing its intellectual
property. The accused tended to be the Newly Industrialized
Economies (NIEs), or they were near-NIEs. Frustrated by the
ineffectiveness of traditional intellectual property rights
(IPR) conventions, the United States and other developed
countries have recently turned to international trade law and
agreements to regulate intellectual property claims. Primarily,
the United States has used section 301 of the U.S. Trade Acts
(1975 and 1988), along with a multilateral initiative to
incorporate intellectual property rights into the GATT
negotiations.
</p>
<p> Will this route lead the United States to success? To answer
the questions, it is useful to examine which countries tend to
violate IPR conventions, and why.
</p>
<p>Real-world failures
</p>
<p> Traditional IPR conventions have failed. To understand why,
consider one example: IPRs for inventions. Within a particular
country patent laws are designed to:
</p>
<p>-- Stimulate inventive effort by providing incentives to
inventors enabling them to "sell" their inventions;
</p>
<p>-- "Remove inventions from secrecy," enabling potential imitators
to make imitative or adaptive inventions;
</p>
<p>-- Obligate purchasers or users of inventions to pay license and
royalty fees to the holders of patent rights (for a limited
period of time).
</p>
<p> Inherent in the arrangement is a conflict between buyers and
sellers of patent rights. Buyers would prefer to pay nothing
for inventions. But without IPRs, inventions would not be
produced. Hence IPRs constitute a "social bargain" that is in
the interests of sellers and buyers collectively.
</p>
<p> When two similar countries agree to recognize the IPRs of
inventors from other countries, they effectively expand the
market for inventions, and this constitutes a strengthening of
IPRs. Thus two countries with both sellers (inventors) and
buyers (licensees) will find workable a simple agreement
calling for "national treatment." National treatment gives
foreign inventors the same rights as national inventors, as
required by the Paris convention for patents. National buyers
will be obligated to recognize the IPRs of foreigners and hence
"pay" for the rights to use inventions that they might otherwise
simply copy of reproduce. In return, national sellers will have
expanded markets and rights to sell in other countries, and
this increases the incentives to invent in both countries.
</p>
<p> But consider this arrangement for two types of developing
countries. In one case, the developing country is very poor,
engages in little R&D, and generally lacks the institutions to
effectively administer an IPR system. It does only a minor
amount of adaptive invention. This country has no inventions to
sell to the developed country; it imports inventions and
naturally wishes to import on the best terms possible. It lacks
the skills required for large-scale copying and reproduction of
inventions originating abroad. It usually contracts with
foreign firms to purchase engineering and technical services
along with capital goods. IPRs are largely irrelevant to this
type of technology exchange, because the seller usually sells
IPRs through these larger contracts.
</p>
<p> The second type of developing country, as typified by the
NIEs, has invested in and achieved a considerable capacity to
"reverse engineer" and copy the inventions of developed
countries. It has significant numbers of trained personnel. It
has usually adopted an international export-oriented commercial
policy stance and aggressively seeks to import technology in
many forms on the best terms. However, even though it has
substantial inventive capacity and research and development, it
remains uncompetitive in selling inventions to developed
countries. Its comparative advantage is in imitative adaptive
invention, and thus, in developed countries, its imitations are
of less value than the originals. These countries, on one hand,
can copy and reverse engineer as well as screen and search for
specific inventions. On the other hand, they lack incentives to
recognize the rights of exporters. This combination provides
powerful incentives to infringe upon the IPRs of foreigners.
</p>
<p>Easy prey
</p>
<p> While oversimplified, this basic logic explains why IPR
infringement is not an issue between similar developed
countries of the Organization for Economic Cooperation and
Development (OECD), why it is unimportant issue between OECD and
poor developing countries, any why it is extremely important
between OECD countries and the NIEs and near NIEs.
</p>
<p> The logic applies with some modification to copyright and
trademark issues as well. The modification is that a broader
range of countries are able to copy items protected by
copyright and trademark laws than are able to reproduce
inventions. And even the poorest countries have the
infrastructure to sell (as opposed to produce) such materials.
</p>
<p> Very few developing countries are willing to invite
international hostility by directly refusing to recognize the
IPRs of foreigners. Most have some form of IPR system and most
belong to the international conventions, but their IPR systems
are generally weak, with limited protection for certain
inventions (e.g. pharmaceuticals and food-related inventions).
Violations of the IPRs of foreigners occur in spite of these
laws because of lax administration and compliance.
</p>
<p>The "moral" cure
</p>
<p> One approach to a remedy to the existing IPR "problem" from
the perspective of developed countries is to invoke a natural
rights case for stronger sanctions. This moral argument
maintains that an inventor, writer, or artist has a natural
right to exclude others from using or copying an invention, a
book, record, or film. There is, however, a competing moral or
natural right argument. This is the "common heritage" or public
good argument, which holds that many creative acts are the
common heritage of mankind and should be enjoyed by all.
</p>
<p> Patent laws clearly recognize the common heritage argument
by excluding concepts, ideas, and naturally occurring materials
from patent protection on common heritage grounds. Furthermore,
they explicitly limit protection for eligible inventions to a
fixed period, and they recognize the social bargain inherent in
patent protection. Thus for patent laws, the natural rights case
is probably untenable and is so regarded by most policy-makers.
</p>
<p> For copyrights, the case for natural rights is stronger.
Almost all would agree that plagiarism is a violation of
natural rights, but many poor countries also argue that writers
and artists have a common heritage obligation. Thus, they argue
that copying without plagiarism should be allowable under the
public good or common heritage argument. For trademarks, the
case for natural rights is very strong. It is basically the case
for protection from plagiarism.
</p>
<p> If the OECD countries hope to achieve remedies through its
international (natural rights) law mechanisms, they will have
to do so specifically for trademarks and possibly copyrights.
Little is likely to be obtained by making a general case for
all IPRs.
</p>
<p>Everybody's best interest
</p>
<p> A second approach is to convince developing countries that
stronger IPRs (including the IPRs of foreigners) are in their
own real interest.
</p>
<p> Economists have directed little attention to this problem
and probably would not reach much consensus on it. It would
appear, however, that the present system in general does not
serve the interests of developing countries.